“The definition of insanity is doing the same thing over and over again and expecting different results"
- Albert Einstein
Update: Apparently this sentence is often misquoted to Einstein. Apparently there is no real concencus about who actually tried this rather brilliant way of defining insanity. Well, anyway... I really like the idea behind the quote. It is sometimes really difficult to change patterns. Even when the patterns have not yielded the desired results.
maanantai 21. heinäkuuta 2014
sunnuntai 20. heinäkuuta 2014
Learning or just knowledge transfer?
Why do you sit in a class room?
If you are there to listen to someone speak... you could very well do it from the comfort of your own home.
If you are there to take notes... there are easier ways to do that.
If you are there to learn by heart... there is a huge world wide library that holds all the information you will ever need in your smart phone.
If you are there do get a degree... what is that degree actually worth in the future.
As far as I can see... the only real reason to sit in a class room is to learn about new exciting problems and ways to solve them.
If you are there to listen to someone speak... you could very well do it from the comfort of your own home.
If you are there to take notes... there are easier ways to do that.
If you are there to learn by heart... there is a huge world wide library that holds all the information you will ever need in your smart phone.
If you are there do get a degree... what is that degree actually worth in the future.
As far as I can see... the only real reason to sit in a class room is to learn about new exciting problems and ways to solve them.
Business should be personal
"It's not personal, Sonny. It's strictly business"
- Michael Corleone
Its probably not too big a lie to say that most people do their very best to kill the personal from their business. It is easier that way. A clear border between work and freetime. It is understandable to me. But I wonder why so many of them pay top dollar to bring the personal back. At least a glossed over version.
How about you start creating your brand by allowing your business and your employess to be personal? Is it possible to make the quirky, the rough and the warm an advantage to your business?
I am willing to bet money, that there is an audience (depending on what you are selling, of course) that much rather would take a rough but friendly customer experience over a highly optimized, company approved, according to brand, designed by committee, sleek-but-cold-as-hell option any day of the week.
- Michael Corleone
Its probably not too big a lie to say that most people do their very best to kill the personal from their business. It is easier that way. A clear border between work and freetime. It is understandable to me. But I wonder why so many of them pay top dollar to bring the personal back. At least a glossed over version.
How about you start creating your brand by allowing your business and your employess to be personal? Is it possible to make the quirky, the rough and the warm an advantage to your business?
I am willing to bet money, that there is an audience (depending on what you are selling, of course) that much rather would take a rough but friendly customer experience over a highly optimized, company approved, according to brand, designed by committee, sleek-but-cold-as-hell option any day of the week.
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